At The General Insurance®, giving people a break has been part of the brand's DNA for more than 60 years. Now, the auto insurer is bringing that promise to an unexpected new arena through a ...

In the beginning, State Farm’s brief to its agency partners and marketing team was simple: “Make Jake famous,” she recalled.

WSJ Buy Side is The Wall Street Journal’s research and commerce team. Our commerce content is distinct from our newsroom coverage. We earn a commission from some links in our articles. Learn more. The ...

Fernando Mendoza is starring in a new State Farm commercial as he gets his rookie season started with the Las Vegas Raiders.